Trapanomics is a premium UK Rap & RnB entertainment brand currently estimated at a £2.5m pre-seed valuation, founded by entrepreneur/artist Mali Gunter, also known in the underground UK Rap world as Guapo Marlz. Mali is also the founder of Guapo, a social mobility and workforce technology platform currently operating at a projected £25M valuation.

Inspired by the trap culture that surrounded him growing up, Guapo quickly built a reputation within the underground Bristol music scene as a 'sick DJ' — becoming known for blending rap, gritty realism and disruptive creative direction into one experience, all whilst juggling law exams at university.

What started through underground music culture, student nightlife and independent creativity is evolving towards a projected £10m+ valuation within five years through premium live experiences and commercially scalable music releases.