Trapanomics is a UK Rap & RnB record label currently estimated at a £50m pre-seed valuation, founded by artist, entrepreneur and record producer, Mali Gunter, also known in the underground UK Rap world as Guapo Marlz. 

Mali is also the founder & CEO of Guapo, a social mobility and platform currently operating at a projected £2bn pre-seed valuation.

Inspired by the trap culture that surrounded him growing up, Guapo Marlz quickly built a reputation within the underground Bristol music scene as a 'sick DJ' — becoming known for blending rap, gritty realism and disruptive creative direction into one experience, all whilst juggling law exams at university.

What started through underground music culture, student nightlife and independent creativity is evolving towards a projected £250m valuation within five years through premium live experiences and commercially scalable music releases.